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Branding Strategy
Ocak 17, 2018

Rebranding Softtech

We started a long lab run for the new Softtech. And finally we decided to build on the brand’s corporate identity, brand image and website by telling a deep-rooted story.

Our tables and walls were filled with logo sketches, calculations and story drafts. Taking into account the simplistic concerns in the brand transformation, we have created the new corporate identity in a minimal style.


Softtech wanted to reflect the transformation that it has initiated in strategic sense to brand communication and corporate identity.

  • Strategy

    Brand Strategy, Marketing Strategy

  • Design

    Branding, Logo Design

  • Client


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We’re a team of creatives who are excited about unique ideas and help fin-tech companies to create amazing identity by crafting top-notch UI/UX.

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